About Andy McLean

Andy McLean was the founding Publisher of Acuity magazine, and is now a content marketing consultant and freelance writer. He has been writing professionally for almost two decades covering everything from economics and business, to theatre and music.

Andy provides strategic advice and content production for a range of brands, large and small. His services include content planning, writing, editing, publishing, marketing, measuring, and reporting.

He also offers a full range of audio podcasting services, including scriptwriting, presenting, recording, and producing.  Andy's career began with the BBC in the UK, and since then he has delivered written, audio and video content for a variety of media, including The Daily TelegraphThe Australian Financial Review, Acuity, the Canberra Times, and many more.

Posts by Andy McLean

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  1. Russel Howcroft on business success and collaboration

    Advertising guru Russel Howcroft talks innovation in Australia and why CFOs and marketers must join forces...

  2. Simon Mordant on giving dollars and losing pounds

    Investment banker Simon Mordant AM FCA explains why he donated A$15m to the Museum of Contemporary Art Australia, and how he shed 55kg in a year...

  3. Margaret Zhang and the future of work

    Loaded up on technology and global ambition, the younger generation is ready to take the modern workforce by storm. And fashion icon Margaret Zhang is leading the charge...

  4. Blazing a trail

    From corporate boardrooms to Bell Shakespeare and the PwC leadership team, Anne Loveridge FCA says giving back has been important on her journey...

  5. Brand new Acuity Podcast out now!

    The first episode of the Acuity Podcast explores the dangers of fake news, the global efforts to tackle base erosion and profit shifting, and the hidden risks of the Trans-Pacific Partnership (TPP)...

  6. 10 steps to prevent cybercrime in SMEs

    Practical steps small business can take to prevent cyber crime...

  7. Five steps to launch a new finance package

    Practical tips to successfully implement a new finance package...

  8. Five steps to untangle big data

    CAs add a lot of value by making sense of the mountains of data available to modern businesses. Here are five tips to improve data reporting...

  9. 8 public speaking tips from the stage

    Theatre director and actor John Bell offers proven tips for speaking in front of an audience like a pro...

  10. Seven ways to motivate the finance team

    Managing people is not always easy but here are some tips to how to engage and inspire staff on a personal level and get them working well together...

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