About Andy McLean

Andy McLean was the founding Publisher of Acuity magazine, and is now a content marketing consultant and freelance writer. He has been writing professionally for almost two decades covering everything from economics and business, to theatre and music.

Andy provides strategic advice and content production for a range of brands, large and small. His services include content planning, writing, editing, publishing, marketing, measuring, and reporting.

He also offers a full range of audio podcasting services, including scriptwriting, presenting, recording, and producing.  Andy's career began with the BBC in the UK, and since then he has delivered written, audio and video content for a variety of media, including The Daily TelegraphThe Australian Financial Review, Acuity, the Canberra Times, and many more.

Posts by Andy McLean

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  1. Brand new Acuity Podcast out now!

    The first episode of the Acuity Podcast explores the dangers of fake news, the global efforts to tackle base erosion and profit shifting, and the hidden risks of the Trans-Pacific Partnership (TPP)...

  2. 10 steps to prevent cybercrime in SMEs

    Practical steps small business can take to prevent cyber crime...

  3. Five steps to launch a new finance package

    Practical tips to successfully implement a new finance package...

  4. Five steps to untangle big data

    CAs add a lot of value by making sense of the mountains of data available to modern businesses. Here are five tips to improve data reporting...

  5. 8 public speaking tips from the stage

    Theatre director and actor John Bell offers proven tips for speaking in front of an audience like a pro...

  6. Seven ways to motivate the finance team

    Managing people is not always easy but here are some tips to how to engage and inspire staff on a personal level and get them working well together...

  7. Listen: Five ways to futureproof your workforce

    What will the future world of work look like? And what can business leaders do to prepare for tomorrow? Here are five ways to plan ahead...

  8. Where to learn in 2018 - Five amazing global destinations

    Why Boston, Helsinki, Bath, Rome and Singapore are perfect education and learning locations for business professionals...

  9. How to get your business case approved

    Practical tips to prepare a compelling business case that will get approved...

  10. WCOA: Mastering technology and collaboration

    The 2018 World Congress of Accountants will focus on collaboration and technology skills just when employers are crying out for them...

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