How customer power can help to grow a business
Happy customers who trust and refer their accountant can be key to growing a practice...
Business
Business tips, analysis and thought leadership for chartered accountants and business managers.
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Five mistakes that can ruin a firm's brand
Firms spend a lot of money building their brand but brand can be undermined or undone from within...
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Hot for yoga
Holly Ord CA has managed to do what most women only dream about – have a successful dual career as a Director at Deloitte Australia and owner and founder of Bikram yoga practice, Hot for Yoga...
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Work-life-study balance
Becoming a chartered accountant through the postgraduate Chartered Accountants Program has never been a walk in the park, but help will soon be at hand for candidates who are struggling...
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The harmful effects of stress
How to identify – and avoid – the harmful effects of stress...
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The uncanny age of data
The mindblowing power of big data is shaking political structures and changing the way businesses reach customers...
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How bad leadership sabotages progress: part one
Is bad leadership holding back your accounting practice?...
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Closing the gap between work and pleasure
How applying an unconventional management approach to the workplace can create a culture with benefits...
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Affiliate marketing and the law
Five tips to keep businesses and their affiliate marketers out of legal hot water...
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Tune in to social media to reach customers
Jo Brothers, head of social media and digital at Westpac NZ, offers tips on how businesses can get the most out of their social media strategy...