Tips to grow word-of-mouth marketing
One important type of promotion that is often overlooked by business leaders is word of mouth marketing and advertising...
Business
Business tips, analysis and thought leadership for chartered accountants and business managers.
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David Steedman talks Maton Guitars and how to go global
The CA at the head of Maton Guitars talks about the music industry, the family business, and success on the world market...
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Are entrepreneurs born or bred?
Are you born an entrepreneur, or is it something anyone can learn, given the right education, experience and mentoring?...